Description

As Kansas City prepares to welcome the world for the upcoming World Cup games, businesses across the region have a unique opportunity to showcase Midwestern hospitality on a global stage. Join us for World-Class Welcome, a wide-ranging webinar series and two-day conference designed to help local companies and organizations prepare for international visitors, during the World Cup and beyond. Hosted by the Kansas Department of Commerce, this program offers tools, cultural insights, and customer service strategies to ensure every international guest receives a first-class experience. Whether you’re in hospitality, retail, transportation, education, or any customer-facing industry, this series will equip your team with the knowledge and confidence to deliver a truly world-class welcome. As global travel continues to rise, today’s international visitors are seeking more than just a meal, they are looking for an authentic, cultural experience through food. This one-hour webinar explores how to create menus that appeal to international palates while celebrating the rich culinary heritage of your local area. We’ll dive into what international travelers look for when dining abroad, highlight the iconic foods that make Kansas City a destination for food lovers, and explore ways to incorporate local history into your dishes. Whether you’re a chef, restaurant owner, or part of a hospitality team, this webinar will equip you with fresh ideas to make your menu both globally inspired and locally rooted.